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  • Robert Ferguson
  • December 30, 2012 02:09:43 PM

A Little About Us

Insight Examples is a blog purely devoted to the sharing of best practices for Adobe Insight and Omniture SiteCatalyst. This blog is meant to educate and teach people about Adobe Analytics Tools who are new to the software or even experts with years of hard-earned experience.

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Top Adobe Analytics Blogs 2021

A good blog is hard to find these days so I have listed below some of my favorite resources, blogs and websites below. Terryn Winter Analytics Search Discovery Blog Adam Greco Full Stack Analyst by Frederik Werner Adobe Analytics Best … Continue reading...

Report: Beyond the Conversion Rate — Powerful Analytics E-Commerce Metrics to Rank Winners and Losers by Lukas Oldenburg

If you have followed @frederikwerner’s blog, you have seen some powerful examples of Adobe Analytics Metrics. I am a huge fan of Adobe’s Segment-based Calculated Metrics, because you can condense so much complex info into a single column. My favorite … Continue reading...

Adobe Analytics Dashboards for Mobile Devices

Adobe Analytics dashboards app gives decision-makers access to easy-to-understand insights in real time right on their mobile device. No complicated analysis screens or ad hoc spreadsheets. Just at-a-glance contextualized customer information. On demand decision making for on the go decision … Continue reading...

Data Science Terminology for 2020

Data Science Terminology It’s not too bold to predict that 2020 will be the year of data science. The data science industry has skyrocketed with a steep, upward growth trend. The role of the data scientist is one of the … Continue reading...

Adobe Analytics for Dummies 2019

Adobe Analytics for Dummies Review Adobe Analytics for Dummies is an extremely valuable resource for learning Adobe Analytics. Even if you’re a digital marketer who doesn’t have their hands in data day in and day out, this easy-to-follow reference makes … Continue reading...

Adobe Analytics Documentation Resources 2020

Adobe is publishing updated Analytics Documentation online: https://docs.adobe.com/content/help/en/analytics/landing/home.html Here you can find self-help and support information for reporting tools like Analysis Workspace, Report Builder, Reporting API, Data Workbench, and Activity Map. You can also access documentation for product and user … Continue reading...

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